Empowering the Cultural and Creative Sectors in Data-Driven Audience Development

On February 8-9, 2024, the Belgian presidency of the Council of the EU organises a two-day conference on the digital transformation of the cultural and creative sectors (CCS). Over two days, we delve deeper into broadening and deepening cultural participation by data-driven audience development. Interested in joining the conference? All plenary sessions and most of the breakout sessions are accessible to everyone via live streaming on the event platform. Check out the conference program and register on the platform.

What can you expect?
Programme
Register now

What can you expect?

During this conference, an inspiring line-up of speakers will delve into the vast potential of data-driven audience development, aiming to broaden and deepen cultural participation.

Key topics include:

Policy proposals for promoting data-driven practices
Ethical considerations in the use of (public) data
Opportunities for developing digital and collective data processing infrastructure
Promoting international cooperation
Strengthening digital skills
Encouraging international knowledge sharing with regard to the use of data in the CCS

Programme

Check out the detailed programme on the event platform.

Thursday February 8th

09:30-09:50	ONLINE - Opening of the conference and welcome speech
09:50-10:10	ONLINE - Presentation on digital transformation policy in Flanders
10:10-11:00	ONLINE - Keynote: Data and the digital decade, exploring opportunities and challenges for the CCS
11:30-12:15	Break-out sessions: ONLINE - Digital innovation in cultural organisations ONLINE - Strengthening digital leadership in the cultural and creative sectors ONLINE - When society meets heritage and technoloy. A deep dive in ‘collections of Ghent’ Digital audience engagement shared infrastructure Guided tour: discovering cutting-edge digital innovations in cultural infrastructure Sharing audience data in culture: a how-to for ethical innovation
14:00-14:45	ONLINE - Plenary session: Empowering audience engagement by embracing data-driven approaches
15:00-15:45	Break-out sessions: Digital innovation in cultural organisations Strengthening digital leadership in the cultural and creative sectors When society meets heritage and technoloy. A deep dive in ‘collections of Ghent’ ONLINE - Digital audience engagement shared infrastructure Guided tour: discovering cutting-edge digital innovations in cultural infrastructure ONLINE - Sharing audience data in culture: a how-to for ethical innovation
16:00-17:00	ONLINE - Plenary session: Embracing policy opportunities for digital transformation in the cultural sector

Friday February 9th

09:00-09:45	ONLINE - Opening session: Collaboration in the digital space, opportunities for European cross-sectoral collaboration
10:15-11:00	Break-out sessions: ONLINE - A cross-media and cultural profile with solid based personal online data stores ONLINE - Digital skills and professions of the future ONLINE - The potential of audience data in practice – showcase of digital engagement projects Advanced algorithms and AI applications enhance cultural participation Guided tour: discovering cutting-edge digital innovations in cultural infrastructure Supporting the digital transformation of the CCS – EU initiatives
11:15-12:00	Break-out sessions: A cross-media and cultural profile with solid based personal online data stores Digital skills and professions of the future The potential of audience data in practice – showcase of digital engagement projects ONLINE - Advanced algorithms and AI applications enhance cultural participation Guided tour: discovering cutting-edge digital innovations in cultural infrastructure ONLINE - Supporting the digital transformation of the CCS – EU initiatives
12:00-12:35	ONLINE - Closing session: conclusion of the conference

Register now for the online sessions

Interested in joining the conference? All plenary sessions and most of the breakout sessions are accessible to everyone via live streaming on the event platform. Check out the conference program and register on the platform.